L'Oreal DIActivateur purifying Blended with invigorating natural herbs

Blended with invigorating natural herbs and oils which treat the hair and scalp making them healthier

Containing Keratin Amino Acids and Linseed Oil for their nutritional and anti-inflammatory benefits

Even clearer results thanks to Anti-Yellow System and protection with the proven ShieldTechnology

Stunning silver finish

so hot and so powerful in hairdryer history

L'Oreal DIActivateur purifying Blended with invigorating natural herbsLoreal DIActivateur Developer is fully stabilized and buffered to ensure consistent and uniform colour results. It's creamy, rich formulas offer gentle controlled lightening and colouring action. This developer pairs with DIA Light, DIA Richesse and DIA Richesse Hi Visibility.